Often with business-to-business, and particularly within the manufacturing and engineering sectors, the power of social media as a sales tool can be overlooked. Social media presents an opportunity to showcase the best of your brand, whilst communicating directly with your target audience and generating leads through user engagement.
Twitter, LinkedIn, YouTube, Facebook…which one is best for my company?
Over the last decade the sales landscape has evolved; the myriad of digital channels and platforms can be overwhelming, making it difficult to know where your resources and effort are best invested.
Conception has many years’ experience in delivering social media management, combined with almost 20 years working with manufacturing and engineering companies. We have a team of digital experts that create and deliver compelling social media campaigns to boost user engagement, build brand visibility and attract new customers.
LinkedIn alone has over 875 million active users, making it one of the biggest social media platforms and most popular for business-to-business users. This, along with other major platforms including Facebook, Twitter and Instagram, provide endless opportunities to connect with your existing and prospective customers.
As the rise in demand for video content continues, YouTube remains a vital platform when promoting your business. Search engines such as Google now provide video content as part of keyword search results, presenting the opportunity for video content to get your business to the top of page 1 of specific keyword searches.
Our team works closely with each of our clients to understand their wider growth and sales objectives, allowing us to provide tailored recommendations for social media management and generate campaign ideas based on your product and service portfolio.
Are you a manufacturing or engineering company looking to grow your business? Contact the experts!
Full service marketing consultancy
Manufacturing & engineering specialists
Experienced marketing professionals
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