About US
Conception Marketing was established in 2002 by Managing Director Carole Myers, and has since seen considerable year-on-year growth, achieving success for our clients even throughout recession.
We work on a consultancy basis for SMEs from a broad range of industries (specialising in Manufacturing, Engineering and Technology) developing bespoke marketing strategies and implementing tailored campaigns to raise the company profile and generate new and profitable customers. We then continue to support our clients by offering an ongoing marketing service.
Our focus
Market Development
Conception Marketing can help your business find new customers within your current market or help you diversify into a new sector.
Digital Marketing
Is your business embracing the digital age? Our experts at Conception Marketing can help increase your businesses online presence.
Creative Services
Here at Conception Marketing we understand that branding is key. Our visual design team can make sure your brand has maximum impact.
Sales & Business Growth
Growth is essential for a business to survive. We at Conception Marketing can adapt marketing efforts to help generate new and profitable customers.
Lead Generation
Does your business struggle with finding customers? Conception Marketing offer and range of services to help find quality leads for your business.
International Marketing
If your business is limited to only operating in the UK, Conception Marketing can help expand your efforts into profitable overseas markets.
Exhibitions
Does your business stand out at crowded exhibitions for the right reasons? Conception Markering can take away the stress of exhibition planning.
Our Team
Meet our team of marketing experts here at Conception Marketing:
Carole Myers
Sharon Niven
Madeline Pedley
LATEST NEWS
The Latest news and updates from Conception Marketing:
Are You A Burger Or A Pizza?
Marketing During A Pandemic: Are you a Burger or a Pizza? Studies from numerous recessions over the decades have shown that companies that maintain or increase their advertising actually perform better both during and following an economic downturn. Take the 1990-91 recession for example. Similar to the 2007-2009 recession, the early 90s recession was caused
-> Continue reading Are You A Burger Or A Pizza?
Covid-19 Latest Update
We understand the uncertainty this unprecedented time might be causing, however we remain focused on supporting all of our customers wherever they may be. YES, WE ARE OPEN! Conception Marketing would like to assure our customers that we are still open for business and operating as usual at this very difficult time. We work primarily
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Why is email marketing important for manufacturers?
In the past, email marketing campaigns were very generic and even may have even gone into your junk. Now, customers expect relevant and insightful content that engages them. If you manage your email marketing effectively, then it will help your company connect with customers and provide them with a relevant experience. It can be a
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6 Reasons Why Video Marketing Can Help Your Manufacturing Business in 2020!
Video marketing is now an essential part of the communication mix and manufacturing companies can use video to support their brand engagement as well as communicate to existing and new customers. Video is an effective way to share information about your manufacturing products and services. It can help personalise the relationship between the manufacturer and
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Merry Christmas and a Happy New Year
The team at Conception Marketing would like to wish all our customers a Merry Christmas and a prosperous New Year. We thank you for your continued support and look forward to working with you in 2020! Our office will close on December 23rd at 5pm, and re-open on January 2nd at 8.30am.
5 Ways Tele-Marketing Lead Generation Can Help You
If you are working within the manufacturing industry and are looking for new ways to acquire customers, then tele-marketing lead generation is an effective way to do this. Lead generation is the process of identifying a potential new customer, then engage and nurture them through a sales cycle in order to convert to a sale.
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What Is SEO and Why Do You Need It For Your Manufacturing Website?
What is SEO? SEO stands for Search Engine Optimisation. SEO is the activity of improving search engine rankings and works towards ensuring people can find you when using search engines. Why is it important? By using SEO you can make sure that when people use a search engine to find something related to your business,
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Top 5 Benefits of Social Media for Modern Business
A firm grasp on social media is essential to any modern business for a multitude of reasons. It is simply not enough to have only a bricks-and-mortar establishment, with modern consumers preferring a hybrid ‘clicks-and-mortar’ business presence. This article will take you through the top five benefits of using social media for your business. 1:
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Top Tips for B2B Content Marketing
The sales process can often take a few months of nurturing and turning your prospects into customers, can indeed be a challenge, when thinking about getting them across the final hurdle. How do you look to influence, engage, nurture and convert your prospects and what is the best route forward for your business? The answer
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Advanced Engineering 2018
Conception Marketing would like to thank everyone who visited our stand at Advanced Engineering this year at the NEC. It was great to see some familiar faces as well as meet new people from the industry. We are a pro-active team of marketing professionals offering bespoke marketing services to SMEs within the Manufacturing, Engineering and
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The Importance of Social Media for a SME
Having a good social media presence can be a fantastic tool to help with search engine optimisation and increasing brand awareness for your company. It is important to use a variety of social media outlets, particularly LinkedIn, You Tube and Twitter for companies with visual, engaging content to promote. Social media should be part of
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GDPR Compliance for Manufacturing Companies
As many of you will be aware, the European Union’s upcoming General Data Protection Regulation (GDPR) will come into effect on 25th May 2018, with some calling this the biggest change to data regulation since the UK’s Data Protection Act of 1998. With large penalties outlined for companies that fail to comply with new regulations,
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Trade Shows and Exhibitions: A How-To Guide
Working with a range of SMEs from the manufacturing and engineering sectors, the team at Conception Marketing understand the importance of making the right first impression at trade shows and exhibitions. […]
GDPR Guide Coming Soon
From speaking to a number of our clients, we understand that many of you may be worried about the General Data Protection Regulation (GDPR) due to come into effect on May 25th, 2018. […]
New Year’s Resolutions for Any Content Marketer
With the busy festive period behind us, many of us look forward to the year ahead and set resolutions on how we can improve ourselves in 2018. […]
What Is Industry 4.0?
Throughout history, there have been key changes to the manufacturing process that have increased productivity and improved efficiency. The initial industrial revolution occurred between 1820 and 1840; this saw the use of steam and water powered machinery in the factory, reducing the efforts of manual labour. At the end of the 19th century and beginning
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Conception Marketing hits the jackpot at Advanced Engineering 2017
Conception Marketing would like to thank everyone who visited our stand at Advanced Engineering this year at the NEC. It was great to see some familiar faces as well as meet new people from the industry. […]
Conception Marketing is exhibiting at Advanced Engineering 2017
Conception Marketing will be exhibiting at the Advanced Engineering show on the 1st and 2nd November at the NEC, Birmingham. This event brings together leaders from the engineering industry, Conception Marketing will be discussing their range fo marketing services. Conception Marketing will be showcasing at Stand L84 over both days and their qualified marketing experts will be on hand
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Email Marketing: The Do’s and Don’ts
Email marketing is a great tool for staying in contact with your existing customers, reaching out to new audiences and advertising your products and services. When used correctly, email marketing can help boost your company while establishing a loyal customer base. Recent reports suggest email marketing is often the most effective form of marketing for
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Manufacturers optimistic despite Brexit uncertainty
With Prime Minister Theresa May recently initiating the formal procedure for Britain to leave the EU, and uncertainty surrounding the effects this will have on trade within Europe, it would be easy to understand if manufacturers were anxious about their futures. However, a recent CBI survey has revealed that this is not the case, in
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