There's a knack to talking to businesses and selling the merits of training and education in a way which is appealing.
Extolling the benefits without being patronising is key to success. Offering an overview without overloading on detail but making detail available is a tricky balance and directly approaching companies to get them on board is vital.
Conception Marketing's experience of working with businesses and education providers makes us the right choice to promote your courses to businesses.
Featured Client:
As part of an ERDF funded project via Lancaster University's IEED, Conception Marketing carried out a market research project to identify the demand for solutions focussed coaching. As a result of recommendations made, The Critical Difference engaged Conception Marketing to develop new branding, marketing materials and a website.
